TIGO Launch in Laos !



2007 is set to be a huge year for Millicom Laos. We’re evolving the popular Tango brand and introducing a range of exciting new services. In order to do this, we are aligning with the worldwide Millicom Group. This allows us to provide an even greater range of international services and products literally the best the world has to offer. A change of this magnitude requires a groundbreaking brand campaign, which is why ‘Tigo’ is becoming the new face of Tango. Tigo is a leading brand in over 13 countries an international byword for the best in mobile services.

People will soon become familiar with the Tigo brand and its distinctive slogan “Open up your world”
However, it’s important to note that this is more than just a new name or new look - Millicom Laos has invested over 10 million dollars in technological advancements and coverage improvements for TIGO. This significant move is evidence of Tigo’s commitment to continue the tradition of wide spread availability, with easily obtainable services at reasonable prices the company’s three core principles.

In his statement, Mr. Fabien Levassor the General Manager of Millicom Lao says he is confident that “Tigo will revolutionise the entire communication industry in Laos” and goes on to “welcome everybody to enjoy the Tigo difference.”

“While Millicom Laos is extremely proud of Tango’s history in Laos, we believe that Tigo will further reward our existing clients and attract new ones. We’ll maintain the call quality, accessibility and exemplary customer service that got us where we are. But we’ll also be offering a whole lot more to help take Laos into the future”.

So be sure to look out in the coming months, as Tigo announces even more ways for consumers to open up their world. With exciting new developments and services, the future’s bright for Tigo and Laos.

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